Basically, all you have to do is input a text and use the tools available to get the desired result. You'll be able to select the color of the letters, the texture, the illumination and the shadows, as well as the background. And all this with a real-time preview, so that you can see the changes as they take place.
Furthermore, 3D Text Factory has a set of templates that you will be able to adjust to get the effect that you desire. Another of the features included is the possibility to animate the 3D texts, with another full set of presets that can be varied in speed.
Try out 3D Text Factory and you'll see how simple it is to create 3D texts.